#SayaPejuang ...adakah anda seorang pejuang???

Sahabat saya Ahyat sedang berkongsi tentang erti pejuang

Satu perkara yang dikongsikan dengan saya pada pagi ini adalah tentang perjuangan. Ramai yang menyebut tentang perjuangan, tetapi adakah mereka sedar apakah itu perjuangan?

Siapa itu pejuang?
Mengapa kita perlu jadi seorang pejuang?

Jawapan ringkas: Seorang pejuang tidak takut akan bahaya.

Seorang pejuang tidak akan menyerah kalah apabila keadaan menjadi sukar.
Bagaimana kita boleh ambil konsep ini dalam perniagaan? Ramai yang berpendapat 2016 adalah tahun yang sukar. Dengan kejatuhan nilai ringgit, kejatuhan harga minyak, peningkatan kos sara hidup, dan pelbagai lagi. Ramai yang tidak jelas akan matlamat sudah tentu akan beralih arah dalam menjalankan apa juga perniagaan.

Tetapi seorang pejuang akan teruskan perjuangan mereka kerana ada sesuatu yang memberikan tenaga umpama dynamo di dalam badan. Mereka tidak akan keluar daripada masalah tersebut untuk mencari peluang yang lain, sebaliknya mereka akan terus memperjuangkan apa yang mereka perjuangkan selama ini, kerana mereka ada tujuan (Purpose). Tujuan inilah yang memberikan satu tenaga dari dalam - The BIG WHY.

Duit sebagai faktor motivasi?
Mungkin ramai menganggap duit adalah satu faktor motivasi. Saya bersetuju, tetapi saya tidak bersetuju sekiranya duit dianggap motivasi paling utama. Ungkapan 'cash is king' hanya benar dalam situasi-situasi tertentu.

The Power of Networking

Tele-copier machine

In 1970’s, salesmen have a problem to sell the new invention for corporate communication devices. They just invented a machine called tele-copier. Tele-copier is a machine that combine two devices into one, which are telephone and a photocopier machine. When salesman approached potential clients, client will ask who else do have this thing? If nobody else are using this, it will be useless.

The machine that known as tele-copier, today is known as facsimile. By 1990’s almost every organization will have their fax machine because it is one of the most useful devices at that time. Can you imagine if you are the only one that using facsimile? That device is pretty much useless. But the more people are using it, it create a different value to the users.

Metcalf’s Law

Robert Metcalf was the founder of ethernet. He define the Metcalf’s Law as:

Economic Value of a Network = (no. of users)²

Illustration of Metcalf's Law

In other words, if you are connected in a network of computer, the economic value is square. In other word, a computer connected into a system relatively have 1 economic value. If you have two computer in a network, the value is 4 and if you have three computers connected in a network the value has increased to 9. If we have more number of users, the economic value will increase exponentially, not arithmetically.

How does this apply in business world?

In business, the impact of the law remains the same. Imagine company like facebook or google, they know the important of Metcalf’s Law. That is why they are giving certain things for free, just to increase the number of users. They would then offer something meaningful later which in turns making them the big bucks. Company who don’t understand this law are focusing on making money everytime they do anything to the customer.

If we think about restaurant that operate franchise, which name that came first to our mind? Of course McDonald’s will come out first. Why? They do have the numbers, or in other words the network of the premise. 

Will People Remember You?

I was fortunate when the founder of Reach Your Goal from UK, Phil Berg shared some of his insight in an event organized by BNI Malaysia. Tonnes of lessons that I learned, and I am going to share with you some part of it.

Phil Berg

Get remembered by each and every person that meets you
If you got a chance to choose between these two things, which one will you choose?
i. To be remembered and be spoken about, or
ii. Become even better at what you do

Which one will you choose?
Well nothing wrong in choosing both, but which one you should put priority at?

Ok, let me ask you a question. Let say I was given an access to watch all the movies in the world and I don't know which one to watch. Can you name me a movie that you would recommend me to watch. Ok, let's think for a second.... [think... think.. don't cheat...]

Once you got that movie, what is the title of the movie?
Let's think for a while, is it the best ever movie that was made that you have ever seen.... or is it something that really stick into your mind because you remembered something about it?